Privacy Policy – Smile2day
Effective Date: 20 March 2026
At smile2day, we take your privacy seriously and are committed to protecting your personal information in accordance with the UK GDPR and Data Protection Act 2018. This Privacy Policy explains how we collect, use, and safeguard your information when you visit our website or book our services.
1. Data We Collect
We may collect the following personal data from you:
- Name
- Email address
- Phone number
- Medical information related to your dental treatment
- Appointment details
We collect this data when you:
- Submit a booking form
- Contact us via email or phone
- Provide information during your dental treatment
2. How We Use Your Data
Your personal information is used for the following purposes:
- To provide and manage dental services and appointments
- To communicate with you regarding your treatment or queries
- To maintain accurate patient records (including medical information)
- To monitor and improve our website and services through analytics tools
We do not share your personal data with third parties for marketing purposes.
3. Third-Party Tools & Services
We use the following tools to improve website performance and functionality:
- Google Analytics – to analyse website traffic
- Facebook Pixel – to measure ad performance
- Booking forms – to manage appointment requests
These tools may collect anonymous data about your website usage. No marketing emails are sent to you unless you explicitly request information.
4. Data Storage and Security
We store your data securely in our systems and databases. All patient medical information is treated as confidential and is stored in compliance with UK data protection laws.
We implement appropriate technical and organisational measures to protect your personal data against unauthorised access, disclosure, or loss.
5. Your Rights
Under the UK GDPR, you have the following rights regarding your personal data:
- Right of access – request a copy of the data we hold about you
- Right to rectification – correct inaccurate or incomplete information
- Right to erasure – request deletion of your personal data (subject to legal or medical record obligations)
- Right to restrict processing – limit how we use your data
- Right to object – object to the processing of your data
- Right to data portability – receive your data in a structured, commonly used format
To exercise any of these rights, please contact us at:
Email: contact@smile2day.co.uk
Phone: 01539 296786
6. Cookies
Our website uses cookies to improve your browsing experience and measure website performance. For details, please refer to our Cookie Policy.
7. Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. The latest version will always be published on this page.
8. Contact Us
If you have any questions about this Privacy Policy or how we handle your personal data, please contact:
smile2day
5 Sandes Ave, Kendal LA9 4LL, United Kingdom
Email: contact@smile2day.co.uk
Phone: 01539 296786